Author
Alex Rodriguez
Photographer + Videographer, Aerial Shots
Alex shoots stills and video across Central Florida — listings, agent brand films, the in-between moments that make a reel feel like a story. He directs and edits the ASM Signature Reel and writes Behind the Listing — the case studies of what we delivered, the choices behind the camera, and the outcomes. Thinks a lot about what actually earns attention on a phone screen versus what just fills an MLS field.
Writes about
Real Estate PhotographyReal Estate VideographyListing Video ProductionAgent Branding FilmsSocial Video StrategyListing Marketing StrategyPost-Production
Field notes by Alex
Davenport listing math: what 19% more bookings looks like at $242 ADR
What pro photography is worth in real dollars for a Davenport vacation rental, run against Airbnb's own uplift stat and FunStay's market data.
June 26, 2026